…Apple's new business-oriented platform combines device management and promotional tools, while also including compatibility with the new ad system in Apple Maps. The Apple Maps ads, meanwhile, won'…
Apple is shifting towards producing more "Ultra" products, with high-end devices on the way that may extend the use of the special suffix in new ways. Apple Watch Ultra…
Ultra branding it already uses looks like Apple's next marketing angle as new categories like an iPhone Fold push past what Pro can cover. Render of the rumored iPhone Fold…
As we've repeated before, and a new report reiterates, the supposed death of Apple Vision Pro and its product team was an exaggeration. There are no signs of "giving…
…unspecified date, they are part of the new Apple Business which launches in over 200 countries on April 14. Apple Business brings together device management as well as promotional tools. "Apple…
…Ultimately, Apple must balance a sleek look with the essential functionality of its devices. What the rumor likely means for Apple's roadmap The most likely explanation for the leak is…
A new rumor suggests Apple Vision Pro hardware may be dead, but the dissolution of a team doesn't necessarily mean that pipeline is dead. If anything, it's business…
Apple released a slew of new devices this week, including the stellar MacBook Neo and iPhone 17e, plus the very good Studio Display XDR, all on the AppleInsider Podcast. MacBook Neo was…
…Apple has seemingly had enough of competitors poaching its employees, and has finally decided to do something about it, a new rumor suggests. Per a pay-walled Bloomberg report on Thursday, Apple…
…And it invariably goes that before the event, it is rumored or certain or sometimes apparently confirmed, that there will be new Mac hardware. Then almost always, there isn't. And…