… He previously ran a marketing and PR agency in the gaming industry, led editorial for the TV network CBS, and worked on social media marketing strategy for Samsung Mobile at the creative agency SPCSHP. …
… Nishino said directly that “AI is meant to augment developers’ capabilities, not to replace them,” and that humans will always be responsible for “the vision, the design, and the emotional impact of our games.” Speaking more broadly, Totoki said Sony maintains a “core principle” that “human creativ… …
… It’s strangely creative and crafty and unusual in all these ways … and then it betrays you in ways that are just really quite horrible. …
… But ultimately, it’s just Geralt from different perspectives, not an identity formed by the player. …
… Picking one triumph set over another completely changes what you’re focused on in the game, and there’s a lot of potential for creatively designing triumph sets to make for interesting challenges. …
… He previously ran a marketing and PR agency in the gaming industry, led editorial for the TV network CBS, and worked on social media marketing strategy for Samsung Mobile at the creative agency SPCSHP. …