A Prime membership is certainly not required to take advantage of these deals, and there will be thousands of offers available to everyone. However, we do expect to see some special offers and steeper discounts that are exclusive to Prime members. The membership also comes with a ton of other perks, so if you've been thinking about signing up, now's a great time to do so.
Prime Day Is Nearly Here, but Apple, Sony and Bose Headphones Are Already DiscountedWhile Prime Day typically takes place in July, Amazon is kicking things off a little early in 2026. This year's sale will start on June 23 and will run through June 26. However, there are tons of early deals already available, so you don't have to wait until then to start saving big.
Prime Day Is Nearly Here, but Apple, Sony and Bose Headphones Are Already DiscountedThe real answer is just about everything. We saw over 100,000 deals during last year's sale, which covered everything from the latest Apple earbuds to everyday essentials like coffee pods. Some of the absolute best deals will be on top tech and big-ticket items like TVs and laptops, plus tons of smaller appliances like air fryers, Bluetooth speakers, and much more, will also be on sale. Plus, Amazon has already teased deals of up to 65% off its own devices.
Prime Day Is Nearly Here, but Apple, Sony and Bose Headphones Are Already DiscountedAmazon Luna is the company's cloud gaming service. It went live back in 2020 to compete with Google's now-defunct Stadia cloud gaming service, as well as Xbox and PlayStation's cloud gaming. Initially, Luna required its own subscription, but it has since been added as a benefit with an Amazon Prime membership. The Luna Standard plan that comes with Prime includes nearly 100 games, including major titles such as Alan Wake 2, Death Stranding and Hogwarts Legacy. Luna Premium is a higher tier for the service that costs $10 a month and comes with a bigger library of games that includes Madden NFL
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