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Prime Day is here, and thousands of deals are live from many top brands. Amazon Prime Day 2026 runs through June 26. While Amazon’s massive summer shopping event has traditionally been held in July, this year marks a shift to an earlier, expanded four-day format. Prime members can access exclusive deals on the Amazon Shopping app and website.

Amazon Prime Day begins on June 23 and runs through June 26. That's a month earlier than the usual July Prime Day, which means you can save on a range of deals a few weeks earlier. In fact, some early Amazon Prime Day deals can be found in the weeks running up to the big day, and retailers like Walmart and Best Buy are already gearing up with deals of their own to match Amazon's sales event.

It's important to note that while the Apple Store doesn't run sales for the June Prime Day (and rarely offers discounts outside of educational promos), deals on Apple devices and accessories can be found from authorized retailers, including Amazon. The best deals typically accompany major events, such as a major holiday, some of which are approaching. There are plenty of retailers offering discounted Apple products, including Best Buy and Walmart, making it an excellent time to shop for Apple sales on several devices. If you're looking to spend less, try forgoing the latest releases. You'll fi

You don't have to wait until Prime Day to find a deal. There are already some big savings to be found across the Amazon store. But if you don't see the deal that's right for you just yet, it's definitely worth waiting a few days to see what Prime Day brings. The biggest deals are likely to be on TVs, laptops, e-bikes and vacuums (especially robo vacs), as well as power stations and grills for the outdoors. We recommend waiting for a deal if you're shopping in those categories today.