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Igor Bonifacic for Engadget For a lot of people, the most appealing reason to use a local chatbot will be the amount of money you can save. Right now, running a local model on your iPhone involves, at most, a one-time purchase of $5. Compare that to a subscription from any of the big AI labs. For instance, if you want to use ChatGPT without ads, you'll need to spend at least $20 per month on OpenAI's Plus plan. You could get away with the more affordable Go tier or even stick with the free offering if you plan to use ChatGPT only sporadically, but then you also need to consider rate limits. Si