… But it was the higher end of the Mac lineup that saw the biggest price increases. A refurbished 14-inch MacBook Pro with the M5 chip rose from $1,359 to $1,439, while the highest-priced configuration in that group increased from $2,629 to $3,309. …
… Growing demand for memory and storage chips from AI companies has led to chip shortages and higher costs. The Wall Street Journal suggests Apple will need to increase device costs "substantially" to maintain its current profit margins given the cost of memory chips and SSDs. …
… TrendForce attributes Apple's strong output partly to the launch of the iPhone 17e , in addition to ongoing production ramp-up for the broader iPhone 17 lineup. The figures reflect Apple's relative resilience in a market increasingly burdened by rising memory component costs. …
Apple's WebKit Rules Reportedly Cost iOS Users Almost 30% Browser Performance Wednesday June 17, 2026 9:14 am PDT by Hartley Charlton Microsoft engineers have published benchmark results showing that a Chromium-based browser using its own rendering engine scores 28.6% higher than Safari on Apple's … …
… The moves were made due to higher-than-expected demand and a worldwide shortage of memory chips bumping up costs as AI data center build-outs squeeze supply. …
… Even then, Q2 iPhone production was held back by supply issues . …
… On Apple's April 30 earnings call , CEO Tim Cook acknowledged that both machines would be "hard to get for months to come" and said Apple expects "significantly higher memory costs" in the current quarter. …
… That means a new production run will result in top-tier chips rather than defective ones, which means a higher per-unit cost that Apple will have to pay even before TSMC adds a premium for expedited production. …
Fixed Focus Digital By MacRumors Staff on May 6, 2026 Fixed Focus Digital Articles Leaker: This Is Why Apple Is Delaying the iPhone 18 Apple proactively chose to delay the standard iPhone 18 as a deliberate market strategy, the leaker known as "Fixed Focus Digital" claims, with the move said to ext… …
iPhone 18 Pro's Camera Upgrade Will Cost Apple 50% More Friday May 29, 2026 3:44 am PDT by Hartley Charlton The iPhone 18 Pro and iPhone 18 Pro Max's all-new variable aperture lens will cost Apple 50% more than the camera unit used in current models, according to supply chain analyst Ming-Chi Kuo… …
