Could PlayStation’s AI vision speed up game development? – The Game Business Micro
… It doesn’t replace the human performers, Sony said. The firm is also animating things like hair via AI tools. Hair animation was previously a labor-intensive job. …
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Is PlayStation’s AI vision a shareholder pleaser, or something more?
In Brief: Sony went into detail on how it’s using AI in game creation during a corporate strategy presentation last week. PlayStation CEO Hideaki Nishino believes AI will lead to fresh experiences, better discovery and will lower the barriers to entry for making games. In terms of how the company uses AI, Nishino-san said AI is automating repetitive workloads, and accelerating areas like QA, 3D-modelling and animations. Studios such as Naughty Dog and San Diego Studio are already utilizing AI tools. What You Need To Know: Sony CEO and president Hiroki Totoki said that AI will allow the company
Could PlayStation’s AI vision speed up game development? – The Game Business MicroCould AI bring investors back to video games?
Plus, we speak to the head of a new $100m indie fund
Could AI bring investors back to video games?One of the world’s biggest game makers reveals ‘the uncomfortable truth’ about AI
… And it concerns developers.” “There’s a lot of garbage out there” Ultimately, AI tools will only work if the culture within the organization supports the strategy, he said. “That culture is really about helping developers understand what they’re using, why they’re using it, and how it affects them … …
The Xbox memo: Just a lot of noise or something more? – The Game Business Micro
… My Take: I heard a great analogy about Xbox’s PR strategy over the last two months. It came from VGC’s Andy Robinson. He said that if he was to take over West Ham his football team , the first thing he’d do is change the club’s logo back to the old one. …
Could AI bring investors back to video games?
… In terms of how it uses AI, Nishino-san said AI is automating repetitive workloads, and accelerating areas like QA, 3D-modelling and animations. Studios such as Naughty Dog and San Diego studio are already utilizing AI tools. …
The new Paramount Games isn’t like the old Paramount Games
… So, we approached it with, ‘what if we gave you the best possible conditions to make the best possible game?’ And we found them to be incredible partners” AI isn’t going to make the difference people think Kittelsen is sceptical around whether AI tools will significantly speed up game making. “It’d… …
Retailer warns of GTA console stock shock. Plus, why is Russian propaganda still on Steam?
… Russia learned extensively how you flush money through proxies.” “Steam knows this is a propagandistic piece and they know that it’s created by the Russian Government” In the book, Osborn is critical of Steam’s involvement, or lack of involvement, in moderating content that he describes as “disinfo… …
‘GTA 6 players are in for a console price shock’
… Fatima Kardar will remain VP of gaming AI and will lead a ‘newly formed personalization organisation’. And Jennifer Creegan, VP of strategy, business model, and insights, will now lead Xbox’s media business. …