New Apple Card promotion could net applicants free AirPods Pro 3
… Products including Apple Card, Apple Pay, high-yield savings accounts, and installment financing now play a larger role in Apple& 039;s services growth strategy. …
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Top stories
A long-planned Apple CEO transition meets an analyst-driven AI hype cycle
… Morgan Stanley: transition unlikely to change Apple& 039;s core strategy Morgan Stanley said the CEO transition is unlikely to change Apple& 039;s core strategy, describing the move as a continuation of existing priorities rather than a shift in direction. …
iPhone 17 keeps driving Apple marketshare, as US smartphone sales contract
… Apple& 039;s pricing and carrier strategy continue strengthening its position Carrier relationships remain one of Apple& 039;s biggest advantages in the US smartphone market. Verizon showed the largest shift during Q1 2026, with Apple reaching a 77% share of smartphone sales. …
Formula 1 Apple TV switch didn't get the fan backlash executives feared
… Apple is betting that streaming can grow Formula 1 further Apple has already woven Formula 1 deeply into its entertainment strategy. …
Any tariff refund Apple gets will be reinvested into US manufacturing
… Supply chain shifts reduce risk but don& 039;t remove pressure Supply chain changes remain one of Apple& 039;s main tools for managing tariff exposure, and the strategy has clear limits. …
Apple may be about to post another blockbuster quarter
… Apple is expected to rely on its scale, supply agreements, and inventory strategy to manage those costs. …
Android Chipset Makers Are Losing Millions Of Dollars By Failing To Adopt An Apple Strategy Practiced Since The Original iPad Launch
… Related Story Apple’s AR Glasses To Replace The Vision Pro Lineup For Its Mass Market Appeal, But Display-Equipped Spectacles Still Several Years Away What’s interesting to note about this practice is that even though Apple’s chip binning strategy has been highlighted in recent years, The Wall Stre… …
New $380 Bank of America AAPL target puts AI in the spotlight
… The firm raised its Apple price target to $315 in December 2025 and pointed to long-term growth opportunities tied to AI, Services, and the strength of Apple's ecosystem. Apple has focused its AI strategy on private, on-device processing and tighter integration across the iPhone, iPad , and Mac . …
John Giannandrea to retire from Apple
… His deep expertise in both AI and ML research and in integrating that research into products and features will be important to Apple’s ongoing innovation and future Apple Intelligence features. “We are thankful for the role John played in building and advancing our AI work, helping Apple continue t… …
Record quarter leads to new $100B share buyback, increased dividend
… For now, Apple is still growing at a pace that supports its current strategy, even as attention shifts to what comes next. …