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… Expand Expanding Close Google offers to split parts of ad business into Alphabet to avoid antitrust lawsuit U Abner Li Jul 8 2022 - 10:00 am PT The Wall Street Journal is reporting today that Google has “proposed splitting parts of its business that auctions and places ads on websites and apps into… …
… Google is Alphabet's largest subsidiary and is a holding company for Alphabet's internet properties and interests. Sundar Pichai was appointed CEO of Google in 2015, replacing Larry Page, who became the CEO of Alphabet. In 2019, Pichai also became the CEO of Alphabet. …
… According to Google, YouTube had made US$15.1 billion in ad revenue in 2019, in contrast to US$8.1 billion in 2017 and US$11.1 billion in 2018. YouTube's revenues made up nearly 10% of the total Alphabet revenue in 2019. …