Xbox hires for a major new comms role to "protect and elevate" the brand, pointing to a PR strategy shift
Xbox hires for a major new comms role to "protect and elevate" the brand, pointing to a PR strategy shift
Xbox hires for a major new comms role to "protect and elevate" the brand, pointing to a PR strategy shift
… The company positions the feature as part of a broader shift toward AI search visibility and competitive intelligence within large language model ecosystems. …
A leaked video reveals "Gemini Intelligence" running on a Google Pixel phone, suggesting a branding shift for Google's AI. As Google prepares for I/O 2026, this new branding reminds us of Apple Intelligence, despite Cupertino's recent $250 million settlement over delayed AI features. …
… Read all comments on Micron Is Abandoning Consumer SSDs & RAM; Crucial Products Are Being Killed Off as the Company Shifts Everything Toward AI
… "Streaming has had a big problem with epic fantasy, and this has me worried. … Streaming hasn't figured out epic fantasy yet." His thoughts on streaming and Hollywood have presumably shifted since. …
… However, with brands now looking to differentiate themselves in the current hardware market, the winds seem to be shifting. …
… You may recognize this branding work from our videos and social channels, but it hasn’t made its way to the site until now. …
… As part of this shift, you’ll see us begin to retire features that don’t align with where we’re headed. …
… Verizon showed the largest shift, with Apple reaching a 77% share of smartphone sales in Q1 2026. …